Crisis Communication is the ability to protect the reputation of the company, through a professional program of regularly providing timely and accurate information to the families, stakeholders, the community and media outlets.
- Any airline or airport should have a crisis communications plan that is distinct from a PR plan, to determine how they will manage communications to the news media, families, local communities and company personnel.
- The airline and airport should have sufficient trained personnel to act as spokespersons both at its corporate headquarters and at route locations.
- An airline should have suitable provision to rapidly replace its internet ‘home page’ with relevant information pertaining to any accident or incident.
No update is foreseen at this time.
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